<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Women&#039;s Network Australia Blog &#187; Training</title>
	<atom:link href="http://blog.womensnetwork.com.au/category/training/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.womensnetwork.com.au</link>
	<description>The Official Blog for Womens Network Australia</description>
	<lastBuildDate>Thu, 02 Feb 2012 23:34:46 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>The Top 11 Reasons Why People Purchase</title>
		<link>http://blog.womensnetwork.com.au/the-top-11-reasons-why-people-purchase</link>
		<comments>http://blog.womensnetwork.com.au/the-top-11-reasons-why-people-purchase#comments</comments>
		<pubDate>Thu, 19 Jan 2012 09:00:06 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting courses]]></category>
		<category><![CDATA[copywriting services]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=969</guid>
		<description><![CDATA[What is the driving force behind consumers? The reasons are generally the same no matter which way you approach it. From Ferraris to coffee machines find out why your customers buy your product.]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/the-top-11-reasons-why-people-purchase/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Create a Facebook Business Page without a Personal Profile</title>
		<link>http://blog.womensnetwork.com.au/how-to-create-a-facebook-business-page-without-a-personal-profile</link>
		<comments>http://blog.womensnetwork.com.au/how-to-create-a-facebook-business-page-without-a-personal-profile#comments</comments>
		<pubDate>Wed, 23 Nov 2011 02:30:36 +0000</pubDate>
		<dc:creator>Debra Barber</dc:creator>
				<category><![CDATA[Free Business Tools]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[Debra Barber]]></category>
		<category><![CDATA[eMarketing strategies]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook Business Page]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=1873</guid>
		<description><![CDATA[You want to use Facebook for your business but you don't want to get involved personally in online social networking? Well you're one simple video away from reaching your goal.]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/how-to-create-a-facebook-business-page-without-a-personal-profile/feed</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>How to Create an Offer They Can&#8217;t Refuse: Conditional Offers</title>
		<link>http://blog.womensnetwork.com.au/how-to-create-an-offer-they-can%e2%80%99t-refuse-conditional-offers</link>
		<comments>http://blog.womensnetwork.com.au/how-to-create-an-offer-they-can%e2%80%99t-refuse-conditional-offers#comments</comments>
		<pubDate>Fri, 08 Jul 2011 06:53:27 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting services]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=1605</guid>
		<description><![CDATA[Offering your customers a conditional offer can be the difference between them choosing you over your competitors. Bernadette Schwerdt uncovers how you can utilise conditional offers to boost your sales...]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/how-to-create-an-offer-they-can%e2%80%99t-refuse-conditional-offers/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why do people buy your products or services?</title>
		<link>http://blog.womensnetwork.com.au/why-do-people-buy-your-products-or-services</link>
		<comments>http://blog.womensnetwork.com.au/why-do-people-buy-your-products-or-services#comments</comments>
		<pubDate>Fri, 24 Jun 2011 01:16:21 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting services]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=944</guid>
		<description><![CDATA[Knowing the motives behind consumer purchases is integral in understanding the customer base of your business. How can you market your business effectively without identifying the motivations behind your customers. Bernadette Schwerdt explores the reasoning and importance behind this concept...]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/why-do-people-buy-your-products-or-services/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Write Headlines Using Questions</title>
		<link>http://blog.womensnetwork.com.au/how-to-write-headlines-using-questions</link>
		<comments>http://blog.womensnetwork.com.au/how-to-write-headlines-using-questions#comments</comments>
		<pubDate>Fri, 29 Apr 2011 00:12:12 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting services]]></category>
		<category><![CDATA[copywriting tips]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=1300</guid>
		<description><![CDATA[Asking a question in your headline can be an effective tool for attracting your readers' attention. Bernadette Schwerdt highlights how they can be used for any business offering...]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/how-to-write-headlines-using-questions/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Impact Word Choice Can Have on Your Website</title>
		<link>http://blog.womensnetwork.com.au/if-we-is-the-first-word-on-your-website-youre-in-trouble-proofed</link>
		<comments>http://blog.womensnetwork.com.au/if-we-is-the-first-word-on-your-website-youre-in-trouble-proofed#comments</comments>
		<pubDate>Thu, 14 Apr 2011 22:30:06 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting services]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=1008</guid>
		<description><![CDATA[When attempting to attract new customers to your business, it is crucial that you consider the impact word choice can have on catching your potential customers' attention. Bernadette Schwerdt explains why certain words should be avoided on your website.]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/if-we-is-the-first-word-on-your-website-youre-in-trouble-proofed/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How to Write Copy That Makes People Buy</title>
		<link>http://blog.womensnetwork.com.au/how-to-write-copy-that-makes-people-buy</link>
		<comments>http://blog.womensnetwork.com.au/how-to-write-copy-that-makes-people-buy#comments</comments>
		<pubDate>Fri, 01 Apr 2011 00:32:32 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting services]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=984</guid>
		<description><![CDATA[In this article Bernadette Schwerdt uncovers how you can generate increased revenue for your business by simply changing the wording you use to communicate your promotional messages.]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/how-to-write-copy-that-makes-people-buy/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How to Avoid Sabotage in Your Workplace</title>
		<link>http://blog.womensnetwork.com.au/how-to-avoid-sabotage-in-your-workplace</link>
		<comments>http://blog.womensnetwork.com.au/how-to-avoid-sabotage-in-your-workplace#comments</comments>
		<pubDate>Thu, 10 Mar 2011 23:40:12 +0000</pubDate>
		<dc:creator>Rhondalynn Korolak</dc:creator>
				<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Career Development]]></category>
		<category><![CDATA[Female executives]]></category>
		<category><![CDATA[Human Resources Issues]]></category>
		<category><![CDATA[Management Strategies]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[Women Business Owners]]></category>
		<category><![CDATA[Workplace Issues]]></category>
		<category><![CDATA[break bad habits]]></category>
		<category><![CDATA[business coaching]]></category>
		<category><![CDATA[business improvement]]></category>
		<category><![CDATA[financiall foreplay]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[profitable business]]></category>
		<category><![CDATA[rhondalynn Korolak]]></category>
		<category><![CDATA[self sabotage]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=1390</guid>
		<description><![CDATA[Can you recall a time in your career when an innovative and original idea or suggestion has been scrutinised and dismissed for simply being different or too hard? Successful leader, author and entrepreneur Rhondalynn Korolak explores the reasoning behind sabotage in the workplace and offers tips for fostering innovation...]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/how-to-avoid-sabotage-in-your-workplace/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Headline Formulas Used By the Experts</title>
		<link>http://blog.womensnetwork.com.au/headline-formulas-used-by-the-experts</link>
		<comments>http://blog.womensnetwork.com.au/headline-formulas-used-by-the-experts#comments</comments>
		<pubDate>Thu, 03 Mar 2011 23:34:44 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriting courses]]></category>
		<category><![CDATA[copywriting services]]></category>
		<category><![CDATA[copywriting tips]]></category>
		<category><![CDATA[headline writing]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=1492</guid>
		<description><![CDATA[Bernadette Schwerdt shares with you the secrets behind the current affair programs headline tricks. Learn how to grab the attention of your target audience now...]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/headline-formulas-used-by-the-experts/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Write a Winning Headline</title>
		<link>http://blog.womensnetwork.com.au/how-to-write-a-winning-headline</link>
		<comments>http://blog.womensnetwork.com.au/how-to-write-a-winning-headline#comments</comments>
		<pubDate>Thu, 03 Feb 2011 23:55:28 +0000</pubDate>
		<dc:creator>Bernadette Schwerdt</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising copywriting]]></category>
		<category><![CDATA[australian school of copywriting]]></category>
		<category><![CDATA[bernadette schwerdt]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting services]]></category>
		<category><![CDATA[copywriting tips]]></category>

		<guid isPermaLink="false">http://blog.womensnetwork.com.au/?p=1305</guid>
		<description><![CDATA[Writing an effective headline to get your readers interested in reading your copy can be hard work. In this article Bernadette Schwerdt identifies a useful tool which will cut your writing time in half...]]></description>
		<wfw:commentRss>http://blog.womensnetwork.com.au/how-to-write-a-winning-headline/feed</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
	</channel>
</rss>

