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WNA Blog Home » Online Business Articles

Enabling Email Messages to be Shared on Social Media

February 3, 2012 | Heather Maloney

How get traction in social media with email marketing initiatives.

Technology is changing so quickly that it is often difficult to keep abreast of what will best help your business to get further reach. Here are some ideas on how to incorporate email marketing when planning your online social media strategy for 2012. We are currently seeing the convergence of two rapid changes in the use of [...]



Websites – It’s All About The Content

January 25, 2012 | Jane Toohey

Wondering why your website isn't gaining traffic? When was the last time you updated the content?

Ok so you’ve had a web presence for three to five years, you did the right thing and developed a website when everyone was saying you had to have one. But what does it actually do for you now?



How To Deal With Negative Reviews or Blog Posts

January 23, 2012 | Ingrid Cliff

How to turn negative online comments into positives for your business

Negative feedback is not something we like to hear or read, but if you are in business it is bound to happen. The question is, what are you going to do when it happens?



Set Up Your Facebook Personal Profile For Business Success

January 20, 2012 | Natalie Alaimo

Can your personal Facebook page affect you professionally?

Some may think your personal Facebook profile has nothing to do with your business pages. Find out how a personal profile can help or hinder your business.



3 Social Media Mistakes Even Experts Make

January 17, 2012 | Michele Connolly

Rise above the social media traps

Online social media ettiquette can sometimes be a grey area, here are three mistakes that even experienced media-ites make, and some strategies on how to avoid making them yourself.



Want to be Connected? – Get Linkedin

January 16, 2012 | Leanne Peard

Join the conversation and get LinkedIn.

LinkedIn offers professionally minded people so many opportunieties to connect with those in their field and beyond. Don’t miss out on the networking that is taking place every day online.



Beating the ROI Benchmark in your Email Marketing – part 5/5

January 9, 2012 | Heather Maloney

Increase your click through rate with these 7 tips

This is the final part in our 5 part series on Beating the ROI Benchmark for Email Marketing. Because email marketing is so cheap, many email campaigns are executed without much thought to the details, and often don’t achieve anywhere near the average return on investment reported by the US DMA of $43.52 for every $1 spent.



How to Create a Facebook Business Page without a Personal Profile

November 23, 2011 | Debra Barber

Getting your business involved in Social Media

You want to use Facebook for your business but you don’t want to get involved personally in online social networking? Well you’re one simple video away from reaching your goal.



Do You Squidoo? You Should!

October 31, 2011 | Ingrid Cliff

You can double the traffic to your website with your new friend Squidoo.

It is easy to make a website, the hard part comes when you need traffic and it is no where to be seen. How do you increase traffic without losing all your money to advertising? Find out how Squidoo can help.



7 Tips to Help You Reach Your Local Market Online

October 31, 2011 | Debra Barber

Have you introduced yourself to your local market?

Who are your customers going to visit? The business that they read about extensively online and feel as though they know personally already? Or the business down the street that they always see but never have the time to visit?