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The power of a personal referrals to you and your business is proven to have more impact than other forms of less personalised marketing. But you will need to learn how to build strategic alliances.
You know you should be doing it, every seminar and workshop you attend reminds you of the value of writing business articles. So why is it that every time you get to the point of sitting at your computer to tap something out, your mind goes completely blank. You’re not alone, very few people can actually come up with great story lines. Here are 10 business article ideas that you can get started on today.
Your email signature can be one of the most efficient networking tools you have if you start using it. Here are some useful tips on how to maximise the advantages of expanding your email signature.
Exhibiting your product or service can be an excellent way to grow your business and network, but keeping track of everything you need to do and get for a trade table exhibit can be hectic to say the least.
Do you find yourself continually networking and not really knowing if you’re receiving a return on your time, effort and dollars spent? Every aspect of business needs measuring, so why would networking be any different. Cover the monthly tracking system master networkers use to achieve outcomes.
With the advancement in technology we’re no longer restricted to just doing business with those in close proximity. Many of us have clients not only interstate but often we find we are dealing with customers around the globe. This article discusses strategies you can use to develop and connect with your network of clients who are scattered far and wide.
You might not have given it much thought, but how you sign off on the emails you send out is leaving recipients with an impression of you and your business. Read on to get some great ideas to consider when developing your email signature. In closing you need to make sure that you’re making a positive and lasting impression.
Personalising your email or SMS messages in a useful way will help your contacts to feel like you are having a one on one conversation with them, and will help them feel like a valued client, not just one of the masses.
Recently Apple launched the iPad in a number of countries outside of the USA, including America. That same day I know of at least two organisations, Borders and Domain, who sent emails out to their contacts on that exact day telling people about the tools that they now have available for the iPad.
Unlike Facebook and Twitter where you can mix personal with professional, LinkedIn is specifically for business and professionals. There are over 25 million registered users from virtually every industry and profession. LinkedIn is a nonintrusive way of staying in touch with business contacts. And even better, it’s an easy entry point for small businesses looking [...]