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If the purpose of your next email campaign is to grab your readers attention and increase sales these emerging design trends are certainly worth noting. Focus on the ‘Call to Action’ In a recent and well written article about landing page design trends for 2012, the author describes turning down the volume on the design – [...]
Many people don’t realise how simple it can be to make a video for your business. It doesn’t always have to be a laborious and expensive process. Find out how to market your business without having to be in front of a camera.
That’s the good news, now do you want to hear the bad news? Rhondalynn Korolak shares with you why not failing in the first 12 months doesn’t necessarily mean you’re running a successful business.
Did you know being an active Tweeter can directly improve your writing skills and capabilities? Published author Rhondalynn Korolak explains the link between tweeting and becoming a more effective writer…
The Botox revolution has become the most talked about ‘look-young quick’ scheme in a long list of physical enhancement options marketed to us by the media and the medical industry. Fuelled by our obsession with youth and beauty, they are only too happy to oblige our insecurities and vanity by presenting new and exciting ways for us to part with our hard earned cash in an attempt to look less like our authentic selves and more like someone else, namely Angelina Jolie, Miranda Kerr or some other age defying celebrity.
Recently Apple launched the iPad in a number of countries outside of the USA, including America. That same day I know of at least two organisations, Borders and Domain, who sent emails out to their contacts on that exact day telling people about the tools that they now have available for the iPad.
Every business has a great story to tell. But who’s telling it and what they’re saying can make all the difference. Public Relations is all about effective communication. It helps establish and maintain mutual lines of communication, understanding, acceptance and co-operation between an organisation and its target audience.
Do you start your morning by visiting numerous websites to find the latest information and updates? Do you find it annoying trying to remember lots of different log in names, user names and passwords? RSS feeds can help you eliminate this time consuming process. So what is RSS anyway? RSS stands for Really Simple Syndication [...]
For the 60 percent of business owners who don’t currently have a business plan, the line ‘if you leave something in your tray long enough it will disappear’ could be the truth. When it comes to developing a business plan these days the old SWOT analysis as we once knew it seems irrelevant.
Some days you just can’t help but think customer service is all but dead. This morning I encountered what could only be described as a comatose operator at a Woolies express checkout. I was doing my bit, on hearing the words “Next in line” I fronted up to the counter. On arrival I smiled and [...]