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WNA Blog Home » Articles

Why do people buy your products or services?

June 24, 2011 | Bernadette Schwerdt

Knowing the motives behind consumer purchases is integral in understanding the customer base of your business. How can you market your business effectively without identifying the motivations behind your customers. Bernadette Schwerdt explores the reasoning and importance behind this concept…



How to Write an Effective Press Release

June 17, 2011 | Rhondalynn Korolak

Are your press releases failing to gain your business the media attention it deserves? Find out how to write an effective press release with Rhondalynn Korolak’s following tips…



Are you boring prospects with your questions?

June 10, 2011 | Karen Andrews

Having the ability to ask questions that uncover important information about your customers needs is a strong characteristic of selling. Are you asking your prospective customers the right questions? Find out now…



Get Found Online – How to Create a Professional Online Video for Your Business

June 3, 2011 | Catriona Pollard

Learn how to develop an online video for your business with these useful tips. Catriona Pollard highlights key factors you should consider when creating an online video for your website…