Have an eMarketing Plan? Next Step, Executing it!

January 31, 2010 Business Strategies, Marketing, Online Business, eMarketing, productivity View Comments

Taking the time to formulate an emarketing plan is time very well spent.  Your plan should consist of broadly:

  1. Frequency of messages and target group/s
  2. Type/s of content to be included in each message
  3. General plan for which content to be included in each message, mapped out for at least 6 months

But this post is actually about how to make sure you actually execute your plan [if you don't have one, and you don't know how to start, stop reading this now, and check out my step by step process for creating a email communication plan, then come back here and keep reading!] Read the rest…

Heather Maloney
Contributed by Heather Maloney.   Heather Maloney, Founder of Contact Point IT Services and eNudge.com.au, has a Master in Technology (Information Technology) majoring in the web, and has over 16 years experience in the IT industry, most of which has been focused on delivering business benefits via the use of internet related technologies.

Heather Maloney has written 7 article(s) for us.

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