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For some of us, one location for our business is more than enough. For others, venturing online, into new suburbs and cities is crucial for maximizing returns on equipment, your brand, your products and potential. But what about expanding your business into Asia? Have you ever been tempted to take on the Dragon or are [...]
“The pessimist complains about the wind; the optimist expects it to change; the realist adjusts the sails.” William Arthur Ward. I was reminded of this brilliant principle last week when I spoke to one of my business coaching clients. There can be no doubt that we are living in interesting times…the global financial crisis has [...]
Guest Contributor: Catriona Pollard Case studies provide ideal opportunities to leverage business successes and can be used to reinforce your core messages through ‘story telling’. They provide audiences, including journalists, with a picture of the benefits your business provides its clients. Market research consistently shows managers refer to the experiences of their peers when making [...]