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Recently, whilst shopping in K-Mart, I was a bit surprised to see one of the oldest and well known national women’s magazine’s name appearing on the cover of a book titled ‘Just Four Ingredients’. Now I might be wrong but didn’t the concept and idea of cooking with 4 Ingredients originally belong to bestselling authors [...]
Guest Contributor – Heather Maloney If you are going to put the effort into writing content, you may as well make it work for you. If you’re sending a weekly, monthly or quarterly e-newsletter, don’t let the reach of your message finish at the inbox of your contacts (and hopefully their friends and colleagues when they pass it [...]
Guest Contributor:Â Jane Toohey A great brand can set your company apart, give you a competitive advantage and encourage loyalty from your customers and staff. In current times, it is even more important! Small business owners can be forgiven for being confused about where all this fits with growing their business and getting leads in [...]