Like it or not if you own a business and intend to be successful you’ll have to get your head around social media and exactly how you are going to implement it into your business.
It’s not rocket science predicting the future and how consumers will be communicating and gathering information on which they will make all purchasing decisions, just take a look at any 10-21 year old. They can barely go 3 hours without logging onto their favourite SocNet site to catch up on the latest gossip and who is saying what about whom.
Now you might not think this is doing them any good (that’s the mother in you talking) but the fact is to succeed in a commercial enterprise your focus needs to be on meeting market demands, not making value judgements about how people choose to live their lives. (Unless of course you’re running a counselling service for online addicts) So if you don’t want to end up on the quaint bygone era business junk pile, you’d best get with the program. Read the rest…
Contributed by
Lynette Palmen.
Lynette Palmen AM is the Founder and Managing Director or Women's Network Australia. She started WNA 20 years ago to offer support, inspiration and services that would inspire women to succeed in their career and business endeavours. WNA is now the Nation's premier networking organisation for business and professional women. T: 1800 052 476.
Do you know a woman who possesses vision, innovation, entrepreneurial drive, leadership, individuality and tenacity? If so don’t hesitate to nominate her now for the prestigious Veuve Clicquot Business Woman Award.
2009 celebrates the 150th anniversary of Veuve Clicquot in Australia and the fifth consecutive year of the prestigious Veuve Clicquot Business Woman Award in Australia. This year’s winner will fly to France to join past and present laureates from other countries across the globe at the annual Veuve Clicquot Businesswomen’s meeting. Nominations close on December 5, 2008.
Just as we’re finally seeing some light at the end of the tunnel in regards to taxpayer-funded Paid Parental Leave let’s hope the issue doesn’t end up in the too hard basket, conveniently moved to the side as yet another casualty of the current economic crisis.
The final round of the public hearings of the Productivity Commission’s report are taking place over the next week with the finalised report due to the Government in February 2009.
One would hope that common sense will prevail. The Federal Government is currently talking up an education revolution, but it doesn’t seem much point does it to be educating the population only to lose a significant group of talented women when the reach child bearing age. You can’t fix one problem without the other, it takes education and retention to maintain a competitive labour market.
Lynette Palmen AM, Founder and Managing Director, Women’s Network Australia speaks to for and about women’s issues. www.womensnetwork.com.au
The business community is currently a-buzz with the virtues of social networking and how it can return results for business success. Just to get a feel for what all the hype is about, this past week-end I decided to bite the bullet and spend some time familiarising myself with the Top 5 social networking sites.
It was a bit like doing 5 networking events in the one day. I was totally exhausted and over it by the end. My conclusion after the exercise was that exactly the same mistakes being made by those networking real time have now transferred to social networking sites.
Here are my thoughts:
Be Selective: As is the case with networking organisations, joining multiple social sites won’t help you achieve better business results. You’re much better off selecting two favourite social sites and spending time working them to their fullest extent. Throwing enough mud hoping some of it sticks doesn’t work real time and it’s not going to work online either. Read the rest…
Mention the word networking to most people and they cringe in horror. But for many, when economic times are tough and budgets are slashed, networking comes back on the radar as a low cost and effective means of making connections.
Be ready because due to the current down-turn in the world economy there’s going to be a flood of novice networkers hitting the market. Many who in more buoyant markets have dismissed networking as a brash business card dispensing in your face exercise are now being forced to seek ways of attracting new business.
Switched on veteran networkers know that you don’t just turn your networking button on or off with market fluctuations. There is a level of respect between networkers. Regardless of the state of the economy, they know for sure that networking is a vital and invaluable skill that saves them time, effort and money in building business and personal relationships. Read the rest…
I came across this site today http://www.iftheworldcouldvote.com/ which was set up by three guys in Iceland. When I just visited it a few minutes ago over 712,000 people from across 200 countries had already cast their vote. Many feel the President of the United States is the most powerful position in the world so who is it that would have the backing of the global community? Check out the results and vote if you feel inclined.
