WNA Blog Home

Critique Your Press Releases for FREE

I am always on the lookout for innovative ideas and tools that can help women work smarter not harder and this one will save you hours, lots of money and produce better outcomes from a marketing perspective.

The issue of writing press releases is a daunting task for anyone in business and, if you don’t have the budget to engage a PR firm, it’s a task that usually sits in the too hard basket. But if you’re willing to have a go at writing your own release, help is at hand.

Before distributing your next press release run it through this nifty online tool and have it graded and scored on a number of different levels including marketing, layout, format and online effectiveness – and yes, you will have to be open to criticism because it’s going to highlight everything that you’ve done wrong.

You will need to be ready for your ego to take a step aside, but it’s simple to use, free and effective from a marketing perspective.

Lynette Palmen AM is the Founder and Managing Director of Women’s Network Australia, the leading business and professional women’s networking organisation in the Nation. You can Subscribe FREE to the WNA weekly eNoticeBoard for business events, news, tips and info.

Contributed by Lynette Palmen .   Lynette Palmen AM is the Founder and Managing Director or Women's Network Australia. She started WNA 20 years ago to offer support, inspiration and services that would inspire women to succeed in their career and business endeavours. WNA is now the Nation's premier networking organisation for business and professional women. T: 1800 052 476.

Lynette Palmen has written 44 article(s) for us.

Visit http://womensnetwork.com.au