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With the amount of not-for-profit agencies out there vying for attention it is no wonder most of them get overlooked. Learn how to make your press release stand out from the pack.
As most people know, in business, it’s not what you know, it’s who you know. That is why you have carefully put together strategic alliances, but when was the last time you had a look at those alliances and if they are benefiting everyone involved.
By now you likely realise that social media for business is not just a fad, it isn’t just the latest trend and it is useful for business - if you do it right. But how is it useful for business and how can you use social media for your business? There are many benefits for those [...]
Facebook can be a great way to build your business network as well as your personal network, just be careful how you split up the two worlds. Sometimes that line can be blurred and it can ruin both networks.
You never know where your customers are coming from and how they went about getting to your product or service, learn how you can hone your customer service skills to each individual customers needs.
Finding the time to be creative and switch gears from work, work, work, to creativity can be almost impossible in the business world. Discover the most important tool a business leader can have.
Rebranding any business is a daunting task. Jane Toohey offers tips and examples on how your business can make a smooth transition to a completely new brand.
From specific association networks to broad business groups, there are so many opportunities for business owners to network, but does networking actually work? In my experience, the answer to that question is a resounding YES. But just turning up isn’t enough. And it isn’t just about you getting new business either. You can never have too [...]
Your customers and business contacts are bombarded with newsletters and emarketing emails everyday, how do you go about making yours appealing? Follow these simple tips and your next emarketing campaign should be a success!
The hidden cost of standby power is costing your business money. Energy efficiency is so much more than just saving the planet, while that is an obvious reason to have an efficient office, a big factor could be saving your wallet.